Guest Post | Today I have a guest post from one of my favourite content creators Vada, I’ve used and loved her products for a really long time so today she’s telling us everything about her Social Media Handbook! (AF).
If you haven’t met me before, I’m Vada, I’m a freelance social media manager and blogger. I started blogging in 2016 on Blogger about travel, lifestyle and book reviews. I made the switch to WordPress and I started freelancing 2 years ago.
I started working as a marketing apprentice with a digital marketing agency and from there I have worked with various different brands including Rich Dad Poor Dad, bloggers, small businesses and more.
I didn’t enjoy working for someone else so I made the switch to freelancing on a whim (which I don’t advise unless you’re impulsive like me!) I set up my own social media agency and I was doing very well until Covid hit. My business took a turn for the worst and because all my clients were event based, I lost them overnight.
I started to panic. How was I going to afford to live? What was I going to do for the next few months now I had nothing to fall back on?
That’s when I decided to revamp my website and offer consultations. I had already been working on the Social Media Handbook, but Covid gave me the push I needed to actually publish it and to stop procrastinating.
The Social Media Handbook (AF) was created over the course of around 3 months. I spent time at home, in cafes and even in my partner’s car trying to finish it between client work.
Releasing my first course out into the world was a scary experience but having been in marketing for 5 years I felt qualified enough to release my project out into the world!
The Social Media Handbook (AF) was made with bloggers, small businesses and entrepreneurs in mind. It touches on the topic of sales and how to generate more views to your content.
I worked on this course for weeks on end trying to perfect it and make it a powerful read. It’s over 35 pages long and not only do I offer tips based on my own experiences and how to improve your following, I also included a list of tasks to complete as well as printables.
The Social Media Handbook Includes:
• Creating a Brand
• Identifying and Targeting Your Audience
• Using Twitter for Your Brand
• Using Facebook for Your Brand
• Using Instagram and Instagram Stories
• The Best Times to Post
• How to Use Hashtags for Your Brand
• Graphics and Photos
• How to Collaborate with Bloggers and Influencers
• Creating Content and more!
Not only will you learn how to grow your following organically, you’ll also learn how to identify and target your audience if you don’t already know who they are. I talk in depth about how to collaborate with others, how to find the right hashtags that will get you hundreds of impressions and the best times to post on each platform.
Writing the Social Media Handbook (AF) gave me so much confidence in what I do and the feedback I’ve had has been amazing. I’ve been told that my clients had never thought of these growth techniques and they’ve grown their following by hundreds within weeks.
I gave one of my clients a tip for Instagram growth that’s in the handbook and she said: “I wanted to tell you that thanks to your tips I’ve been getting great results! I now have over 900 followers and my recent picture got 400 likes and reached over 3900 people! Thanks for sharing all your tips!”
When I first started sharing these tips with my client she had around 200 followers. Within a few weeks she had gotten to 900 and now after a couple of months she’s at 4,150 Instagram followers.
By the end of this course you should be able to identify your audience, post quality content and graphics, know what hashtags to use for your brand and how to use certain social media channels to your advantage.
Who’s ready to get started? Pick up your copy of the Social Media Handbook Here (AF)
If you enjoyed this post check out my Making An Affiliate Sale Everyday In July and Finding The Best Blogging Resources On Etsy
This sounds like a really useful book for anyone who wants to grow their social media, thanks for sharing!
This sounds like a great course for those looking to work on their social media presence.
I am sure I am not alone in finding it hard to go from social social media user to a more business minded user x
I remember when you spoke on Instagram about loosing all your clients Vada, I was so disheartened for you. So glad it worked out great for you, things always happen for a reason! You always share some great tips on your Instagram. When I can afford to purchase some resources yours is one of the first I will purchase! Thank you for sharing.
Lauren | http://www.bournemouthgirl.com
This sounds like a great resource for those starting out on social media as well as to those of us who have been doing this for a while.
Good on you for taking that setback and creating something meaningful out of it. I am sure it must not have been the easiest thing to do!
The handbook sounds great. I might have to give it a go, since I am really looking to amp up my blogging presence.
Awh thank you so much! That means a lot to me 💜☺️ hope you find the books useful!
Thanks for sharing, looks like a really useful resource that will benefit so many people 🙂 social media can be really tricky and fluctuate so much, especially instagram where people just follow/unfollow constantly
Oooh this is so interesting! Definitely going to look into getting this once I’m paid!
Love, Amie ❤
The Curvaceous Vegan
Thanks Amie! Your support is greatly appreciated
This sounds like something we should all have and I’m definitely going to check it out. Really informative guest post.💛
This is really useful information, and learned new things. I will share this with others. I have social media but am not a influencer. Awesome post🔥🔥🔥
Great tips! Good work done.
Covid really affected so many businesses. I am glad that Vada got to bounce back with the social media handbook! Sometimes, something needs to happen to get the business rolling. Love that the book has so many great details. Congrats on the reach!
Thabk you so much! Very true!
Aww brill post!! It definitely looks like you’ve covered all the important bases with your handbook!
This information would be very helpful to beginners.
Covid drastically changed the lives of many but I’m glad that Vada was able to turn this into something positive. I’ll be purchasing the book when I can. x
I am loving the sound of this x To be able to create my own brand is something I would love to achieve 😉
I understand the frustration of losing many of your clients overnight – the situation was very similar for me in light of the COVID situation. That being said, it was a great time to step back, reassess and refocus as you’ve done! Congratulations on what you’ve accomplished, the Social Media Handbook is definitely something to be proud of!
Great advice very well set out and written.
Thank you for sharing this post
I will have to check out the book
This is so needed. So many are so intimidated by this and need these insider tips.
Wishing you both all the best.
this handbook – wow!! It covers everything essential!
This sounds like something I could definitely use. I’ve been struggling with social media and need all the help I can get.
Antonia || Sweet Passions
I am so grateful to you for informing us of the great books to read for improving website traffic. Keep up the good work!!
How awesome that you took such a challenging circumstance and use it to motivate you to create your handbook. That’s inspirational! I’m sorry that you had to go through losing your clients and that hardship though. Thanks for sharing about the handbook. It sounds like something I could benefit from 🙂
So great that you turned a negative into a positive!
Is this the same as a media kit or am I mistaken? Lovely read, learned something new! What a huge progress from that clients you helped out. Thanks for sharing!
http://www.lifebeginsattwenty.com
I’m sorry to hear you lost all your clients overnight Vada, but that’s great you could turn it around & it motivated you to finish your Social Media Handbook. It sounds like a great resource & I can especially use the help with Instagram & hashtags!
Well done you for taking a negative and turning into a real positive. You are both my gurus for doing that in the blogging world, I must admit!
Rosie
We have to get our hands on this handbook! Pay day is so close – thank you for sharing!
This sounds like an amazing social media course, a lot of important aspects of growing your brand are covered in this! x
Lucy | http://www.lucymary.co.uk
Oh wow, what an awesome story! I’m so happy you were able to revamp your business and created this awesome marketing resource. Thanks for sharing your story, it’s a real inspiration.
This sounds like a great resource. Thank you for sharing!
Reading this was so inspiring. It’s amazing how Vada was able to overcome so many obstacles put into her path and create this incredible guide that I know will help so many people! Social media is tough to navigate and I know this will be so beneficial!